Ubisoft
During my time at Ubisoft, I designed assets for over 25 different games. These assets include…
- Physical packaging
- Digital and Physical marketing assets for major retailers such as Amazon, BestBuy, and Target
- Social media assets across multiple platforms
- First-party digital storefront assets including PlayStation, Nintendo, and Xbox
Below is a sample of my work while at Ubisoft.
Packaging
One of the main parts of my job was to design and edit the game packaging or the “box shots”. This is an example of a few of the box shots I’ve worked on during my time at Ubisoft.
I worked as the lead designer for Just Dance 2022 and oversaw the development and design direction of the front and back covers for all versions of the box shot (Playstation, Xbox, PC, and Nintendo Switch).
For Just Dance 2021, I assisted in the initial concepting and then took over the design a bit later in the process. After this, I did all of the fine-tuning and also converted the design to fit the other versions of the box.
The work I did for the remaining boxes shown was mostly making adjustments to an existing layout. These edits varied from game to game but included anything from adjusting the pose of the main characters, making edits to logos, adding additional callouts, or adjusting the background elements.
Retail
Another aspect of my job was to design assets to accompany the games on both digital and physical storefronts. This is a selection of assets I’ve created for Amazon and GameStop.
All of the images here were designed solely by me under the direction of a number of art directors within Ubisoft Creative Services.
Social Media
My day-to-day work was mostly comprised of designing social media assets for the Ubisoft channels as well as the individual game’s social channels. This content ranges from promoting in-game events and promotions for games like Rainbow Six Seige to creating lifestyle content for Just Dance.
Each title has its own strict set of brand guidelines and assets to utilize. Creating social media posts for these brands comes with the unique challenge of staying within the established style guide of the game while also pushing the creative to stay fresh and engaging in the ever-changing landscape of Instagram, Facebook, and Twitter.
All of the images here were designed solely by me under the direction of a number of art directors within Ubisoft Creative Services.
Jen Jones 